Be found

The customer
searching right now
is ready to book.

Local search is the highest-intent moment in the whole salon journey. It is also the one most salons have never deliberately worked on.

Book a salon growth audit What is included

Sound familiar?

Your Google profile has old photos, a wrong category or missing services.
Reviews arrive by luck, and negative ones sit unanswered.
Holiday hours are wrong, so customers arrive at a closed door.
You rank below salons whose work is not as good as yours.

01 — What we do

What we fix

Profile accuracy

Name, primary category, services, hours, special hours, booking destination and location data — consistent everywhere.

Visual proof

Current exterior, interior, team and service photography, organised by service rather than uploaded at random.

Review rhythm

A natural, honest ask at the right moment after service, with an easy link and a briefed team.

Response standard

Every review answered — especially the difficult ones — in your brand voice, without defensiveness.

Local landing pages

Pages that answer the same questions as the profile, so the click has somewhere useful to land.

Directory consistency

The same details wherever your salon is listed, because conflicting data weakens confidence.

02 — The process

How it runs

Audit

Full profile, competitor and citation review with a prioritised fix list.

Rebuild

Categories, services, photography and description corrected in one pass.

Activate

Review journey briefed with the team and running weekly.

Maintain

Monthly photo refresh, response cover and hours management.

03 — Accountability

What we
measure.

Agreed before we start, reported monthly, and shown to you whether the numbers are good or not.

01 Calls, direction requests and profile clicks

02 New reviews per month and average rating trend

03 Response rate and response time

04 Confirmed appointments from local search

04 — Questions

What owners ask
about this work.

Can you guarantee we rank first?

No, and nobody honestly can. Local ranking depends on proximity, relevance and prominence — you only control two of those. What we can do is make sure nothing on your side is holding you back, and measure calls and directions rather than screenshots.

How do we get more reviews without pestering people?

Ask once, at a natural moment, from a person the customer just had a good experience with, with a link that takes one tap. We never buy, fabricate, incentivise or filter reviews — all of which breach Google's policies and are visible to customers anyway.

What about a bad review?

Answer it calmly, publicly and specifically, then fix the cause. A well-handled complaint reassures future customers more than an unbroken run of five stars.

Works with this